Your resume is a written illustration of the type of person you are and the type of worker that you are likely to be. This is why you absolutely cannot afford to fool around when it comes to composing your resume. It is imperative that you give your resume utmost importance if you want potential employers to take you seriously. If you want potential employers to consider you for a professional position, then you have to present yourself as a professional. Your resume is a representation of a product and that product is you! With your resume, you must be able to effectively sell yourself to the employer of your choice.
This sales ploy begins ultimately with your resume’s ‘objective.’ Your objective is your personal infomercial. This is in effect your opportunity to truly advertise yourself in a unique and exceptional manner with the aim of creating maximum impact on your potential employer. If your objective is not detailed, entertaining and professional, you can be sure that it will be tucked away under the burgeoning pile of unimpressive resumes, never to be read again.
How Do I Properly Sell Myself With My Resume Objective?
The first thing you should do when creating your resume objective is to truly look at yourself and your skill set. You need to take a marketing approach to yourself and figure out where your strengths and talents lie. You must determine your strengths so that you can properly and effectively market yourself like a commercial. Think of you objective as your advertising blurb. This is the part of your resume where you will not just tell a potential employer why you are so good but where you can show and prove to them that you are the best candidate for the job.
When writing an objective, don’t simply talk about what you want to gain. Instead, tell them what THEY will gain from hiring you for a position at their company. You want to promote yourself like a product the company cannot live without. In addition to convincing them in this objective that you are skilled and have the education needed to perform this position, you also want to prove to them that you are the only smart choice when it comes to this position. You need to show them that you are a master at this job and that you can do great things for their company.
If you use your objective to simply tell an employer the things you want to gain from working from them, they are likely to ask themselves: “Yeah, but what can you do for me?” Answer this question before they ask it! Use your objective to show them what you can do for them!
Finally, be industry specific! When writing your objective, be sure it is aimed toward the industry for which you are applying for a position at. You want to make sure that you are focused and on track with this industry. Don’t use a general based objective! Even if this means you have to create different objectives for different jobs, do it! It can make the difference between getting the job or being relegated to the bottom of the pile along with hundreds of other candidates.